5 reasons to add a blog to your company web site

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“Close-up of a person's hands on the keyboard of a MacBook” by Glenn Carstens-Peters on Unsplash

1: Your product or service is awesome.

As a marketing tool, a blog is an informal way of telling customers more about you, your company, your product, and your purpose.

Tell people what makes you special!

2. Your marketing budget is really tight.

A blog is an inexpensive way to post frequent, fresh content about your product or service.

Stretch your reach without stretching your budget!

3. You’d like to be more active on social media.

Sharing the same stuff over and over on Facebook doesn’t get people excited.

With fresh blog posts, you’ve got new, engaging content you can share with all of your social media followers!

4. You have great customer reviews.

What good are great reviews if nobody knows about them?

Use a blog post to tell about a fantastic recent customer experience.

5. Your business is growing and changing.

Don’t spend your hard-earned profits on printed brochures that you’ll toss anyway.

Use a blog to keep your customers informed as your company transitions.

Don’t know where to begin? Let me help you tell your story.

Esther Hofknecht Curtis, BSOL, MSM-HCA is a freelance writer from Smyrna, Delaware. Go to https://www.facebook.com/TheArdentReader19977/ to learn more.

Book nerd and freelance writer finding gold in ordinary places. Email me at ejhcurtis@gmail.com Visit https://www.facebook.com/TheArdentReader19977/

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